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As my photography business has been growing, I've started to feel unorganized and out of control. I have been using an app called Remember The Milk for my to do list for the last few years, but I felt that I needed to step up my game and try out something that includes some automation: HoneyBook.
I signed up for the HoneyBook 7-day free trial. No credit card needed - that's a huge plus! I was sold in the first day on HoneyBook and didn't waste time signing up!
My initial reaction: I will admit that diving into HoneyBook is overwhelming. But, I waited until after my kiddos were in bed and I eagerly got started.
It didn't take me long to figure out how HoneyBook is organized. The interface is user friendly and intuitive to me. I found this video from HoneyBook that helped get me acclimated to HoneyBook: https://www.youtube.com/watch?time_continue=2027&v=6UnPkPaHVmg.
I spent about 4 hours getting HoneyBook configured to my liking. It's more time than I wanted to spend, but I do feel that the time was well spent and here's why:
- Automations! I edited the provided brochure within HoneyBook to include my information and pictures. I removed all pricing from my website. Now, when someone wants to know my prices, HoneyBook will automatically send an e-mail to them that includes my pretty brochure AND it let's me know that I have a new inquiry. A follow up e-mail will be sent to that person 3 days later to check in with them. These two things are being done FOR ME! Even better is that I have one brochure for each type of photography that I offer. HoneyBook will send out the correct brochure based on the inquiry's interest!
- MORE Automations! Once a new inquiry is created in HoneyBook, it adds the inquiry to my project area. HoneyBook will send a questionnaire as a follow up to every inquiry to gather more details about their photo shoot. This questionnaire is specific to the type of shoot (eg, one for events, one for portraits, one for seniors). Gathering information at this stage helps me learn more about their expectations and makes the booking process less daunting because it's one more thing they have already completed. My old process was to provide the questionnaire, contract and retainer invoice all at once which many clients said was overwhelming for them.
- Contracts are electronically signed! Standard contracts are provided that you can use, edit or replace completely. Once you have your contracts setup, it's easy peasy to click the send button. The client receives the contract by e-mail, reviews it and digitally signs it for you. And...another automation! HoneyBook will send an e-mail reminder a few days after a contract is sent but still unsigned to help with obtaining the signed contract back!
- Scheduled invoices! When a contract is generated, you have the ability to create the related invoices to be sent automatically (which your client can pay online with credit card or their checking account through Stripe!). If you require multiple payments for each photo shoot, this is a game changer. No more remembering who you sent an invoice to or who has paid (or not). Schedule is once and forget it!
These are just my top 4 things I love about HoneyBook! If you are a business owner in the creative industry, why don't you take HoneyBook for a test drive to see how it will improve your life? Sign up for your free 7-day trial and if you decide to sign up, you'll get a 20% discount on your first year's cost by using this link: FREE HoneyBook Trial + 20% off!
PS - Added bonus - When you register and pay your initial payment with HoneyBook, they will give you a chance to do a one-time upload your contracts, invoices, item descriptions, and packages to them where they will do their magic to input the data into your HoneyBook for you! This alone saved me hours of time!
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My mission with photography is to capture the moments of your life: belly laughs, smiles, excited faces, hugs, tears of joy, and loving glances. Let's have some fun! Click on the button below to schedule your photo shoot with me. It's quick and easy!